Interview with Sunanda Das, MD, Pacnet India

“Our business in India has gained a good momentum as there is a strong demand” – Sunanda Das, MD, Pacnet India


Sunanda Das, MD, Pacnet

What is the present status of Pacnet points of presence (PoPs) in India and what are your India plans?

Pacnet has four full service PoPs in India – Bangalore, Mumbai, Chennai and New Delhi, enabling the delivery of its full suite of high-speed international connectivity solutions to enterprise and carrier customers in India. We plan to reach out to other major cities in India following our customers’ requirements.

What is the investment that Pacnet India has made in the last two years? What is the future plan w.r.t. investment?

India is a strategic growth market to Pacnet. In 2010, we obtained National Long Distance (NLD) and International Long Distance (ILD) licenses from the Department of Telecommunications (DoT) of India and full security clearance from DoT. This complements our Internet Service Provider (ISP) Class A license, which allows Pacnet India to offer a full suite of Internet connectivity solutions, as well as a range of managed and hosted services in India.

In 2011, we opened our ‘Chennai Gateway’ connecting India to its Asia-Pacific sub-sea network. This allows businesses in India to get access to high-speed connectivity into Asia, as well as on to the US through a single network. We installed initial CDN PoP in Mumbai in 2012 and in Bangalore in 2013 to complete the company’s comprehensive portfolio of CDN solutions in India and the Asia-Pacific region.

We enhanced our PoPs in Bangalore, New Delhi and Mumbai, extending international service footprint for MPLS and Ethernet Private Line to key Indian cities. We don’t disclose country specific investment details.

How are you different from other ILD providers in the country? What’s your USP? How do you compete with biggies in ILD space like BT, Verizon, AT&T, Singtel, Vodafone and Orange in India?

The ownership of the region’s most extensive high-capacity submarine cable systems with over 46,000 km of fiber and connectivity to interconnected datacenters across 16 cities in the Asia-Pacific region gives Pacnet unparalleled reach to major business centers in key markets including China, India, Japan and the United States. Combined with a comprehensive set of managed network and value-added data center services, its assets and experience in the region, Pacnet is in a unique position to offer high-performance, resilient and flexible managed data connectivity solutions in the region.

Pacnet is the only Asia Pacific Network and data service provider with infrastructure and expertise to offer fully outsourced IT solutions as a service in Asia Pacific region. With infrastructure spread globally, and combined with suite of services, we offer one-stop shop to cater to various network and data Needs.

Who is your target business segment in India and how are you performing w.r.t. finance, BPO and MNC enterprises?

We focus on broadly two segments in India – enterprise and carrier. In enterprise segment, our customers are mainly in the IT & ITES, BFSI, digital media and global organizations. We are experiencing an increasing uptake of our services in these verticals.

Who are your key customers in India and what innovative solutions have you provided to these key customers in India?

With our wide coverage and experience in the region, large enterprises which are looking for expanding their businesses in other parts of the region and established MNCs with operations in India will be interested in our services. In terms of verticals, we see more and more demand from business process outsourcing, trading and financial services, IT and ITES, digital commerce and manufacturing companies. Carriers in India also rely on us to provide robust telecommunications services in the market.

We have a dedicated team of professionals throughout India to help enterprise and carrier customers with their international needs, and to help multinational enterprises meet their needs for connectivity in India. We offer complete set of services for managed data, hosting, co-location, private line and content delivery to enterprises and carriers in India.

Moreover, we launched a new customer portal “Pacnet Connect”, which allows customers to access service details, monitor network performance, process billing information and request support in real-time anywhere and on a variety of end points, including desktop, notebook, tablet and mobile devices.

Any plans of setting up datacenter in India. If yes, why when?

As a leading provider of managed data connectivity solutions in the Asia-Pacific region, Pacnet always aims to expand its datacenter coverage in the region. India is one of the strategic markets for us. Our continued investment throughout the years has demonstrated our commitment to bringing world-class services to the Indian market. As the business needs, we might think of revamping existing datacenter in India and expand our data center footprint in India to complement our managed services Portfolio.

How has Pacnet performed in the last six months and how do you see it shaping up in the next six months?

Our business in India has gained a good momentum as there is a strong demand for flexible, innovative and customized solutions from enterprises in India. For the next six months, we will continue to see the trend of enterprises based in India expanding into international markets, especially into the Asia-Pacific Region, as well as companies based in the United States, Europe, and Asia-Pacific with needs to connect their locations in India. In addition, the Indian government is aggressively implementing ICT programs, hence we believe the demand for data center and other ICT services will grow continuously.


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