Xiaomi Claims Selling 6 Mn Smartphones During Festive Season

Xiaomi on Monday said it has sold over 8.5 million devices including 6 million smartphones in one month during festive sales period. If the company is to be believed, it sold 3 devices per second during that period. This milestone was achieved between 9th October and 8th November, 2018.

Not only that, the company went on to achieve record breaking GMV of $1 billion during this period. Xiaomi devices include smartphones, Mi LED TVs, Mi Band 3, Mi Power Banks, Mi Earphones, Mi Routers and other Mi ecosystem and accessory products that were sold across mi.com, Mi Home and partner channels.

Xiaomi said t it had sold over 6 million smartphones in this period. It is the highest number of smartphones Xiaomi has ever sold in the mentioned period. Last year, the Chinese technology firm sold 4 million smartphones during the period across same platforms.

Xiaomi sold over 400,000 Mi LED TVs and over 2.1 million Mi Ecosystem products and accessories, which also marks the highest number of Mi LED TVs Xiaomi has sold in a 30 day period.

At the beginning of the festive period, the firm announced having sold more than 2.5 million devices in less than two and a half days. It also announced crossing its benchmark sales of over two million smartphones, over 100,000 Mi LED TVs and over 400,000 Mi Ecosystem products and accessories being sold.

Raghu Reddy, Head of Categories and Online sales, Xiaomi India says,“Festive season sales in India have always been a defining moment in Xiaomi India’s journey. Last year, we sold 4 million smartphones and went on to become the #1 smartphone brand in India in Q3 2018. This year, we have outdone ourselves by selling over 6 million smartphones, and 8.5 million devices. We are thrilled, and equally humbled by all the love we received from our customers and Mi Fans across India, and we hope we continue to contribute immensely to our customers and their loved ones, by offering them the best of our innovative products”

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