Videocon Mobile Services is now Videocon Telecom

Videocon Mobile Services, part of the $4 billion worth Videocon Group has unveiled its new vibrant and dynamic logo, ‘Videocon Telecom’.

The new logo reflects the core values of the brand and the new face reflects the aspirations of the youth. It intends to connect with forward-looking, modern youth segment and extend its market presence.

The company has also roped in the internationally acclaimed young Punjabi actor and Singer, Gippy Grewal as its brand ambassador.

Videocon Telecom stands for the modern, dynamic, forward-looking and multi-faceted youth of today, qualities that Gippy Grewal represents. While the new logo effortlessly connects the brand with the consumers, the young and versatile Gippy Grewal infuses fresh energy and vigour to the brand itself.

The new logo creates a strong association of the brand with the telecom sector, which is complemented with the Gippy’s persona that provides it the essential visibility and a strong connect creating an enviable association for both.

Arvind Bali, director & CEO, Videocon Telecommunications said, “I am pleased to unveil our new brand logo ‘Videocon Telecom’ which brings with it a reinforced identity and a new vibrant approach. We are also elated that the much-loved Punjabi actor and singer, Gippy Grewal is now our Brand Ambassador. Together, they create a win-win situation for us.

The choice of joining hands with Gippy Grewal was no brainer and he was our first and last choice.. He is a self-made youth icon with possibly one of the largest fan following and one of the best voices.

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