Smart Axiata launches 4G LTE

Smart Axiata has announced the commercial launch of 4G LTE network in Cambodia.

LTE is the 4th generation wireless communication standard, specifically designed for mobile data with speeds of up to 150 Mbps which is 10 times the speeds of 3G networks. With Smart’s 4G LTE, customers can experience up to 55 Mbps at the present build out stage.

With the launch today, Smart’s 4G LTE network is now available at six Experience Zones, namely inside Naga World Hotel & Casino, Sovanna Shopping Center, Ratana Plaza Shopping Mall, De Castle Toul Kork, Phnom Penh International Airport and Smart Store Beung Trabek.

By March 2014, additional 4G LTE Zones inside various locations including Sorya Shopping Center, Phnom Penh Tower, Vathanak Tower and Siem Reap International Airport will be on air. During 2nd quarter 2014, 4G LTE will become available across Phnom Penh city.

Thomas Hundt, chief executive officer, Smart Axiata said, “More than 90 percent of the internet connections in Cambodia are made via mobile internet and through
smartphones or tablets. With the powerful smartphones of today, the consumers demand fast and smooth mobile internet. 4G LTE can deliver those higher speeds at lower latencies, perfect for downloading or uploading of High Definition videos, for streaming and gaming.”

“Smart Axiata is proud being at the forefront of the technological development by being the first to bring 4G LTE to the market in Cambodia. Cambodia is in regards to its mobile telecommunication infrastructure and service penetration on par with economically much more advanced countries, by bringing 4G LTE to life in Cambodia,” said Hundt.

“We are starting the 4G LTE journey with the 4G LTE Experience Zones, covering areas where especially urban youth and young professionals, typically power users and early adopters, gather to spend their time apart from their home, work or study places. The coverage will then be enlarged in the next weeks and months to cover whole Phnom Penh and beyond,” commented Hundt.

In order to enjoy 4G, Smart subscribers need to have a 4G LTE capable device and SIM card and need to subscribe to the 4G LTE monthly data plan at $5 per month. The plan comes with a 1 GB of data per month allowance. Once the 1 GB data allowance is used up, all Smart internet offers such as Smart Xchange and SurfLikeCrazy or pay as use with the standard internet rate of 500 KB/cent can be used for surfing at 4G LTE speed.

Postpaid subscribers can enjoy 4G LTE without having to sign up for a new contract- the Combo 48, 58 and 68 plans are 4G LTE enabled at no extra cost, a simply swap of the SIM card by a4G LTE ready SIM card at any Smart Shop in Phnom Penh suffices.

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