Optiemus Signs Wistron For Make In India; Mobile Manufacturing To Start By March 2016


L to R: CK Tien, representative, Taipei Economic and Cultural Center in India; Ravinder Zutshi, managing director, Optiemus Infracom; Amitabh Kant, secretary, DIPP, Government of India; and Robert Hwang, president & COO, Wistron

Optiemus Group, distributors for HTC and Samsung phones in India has set up a JV with Wistron, a Taiwanese ODM (Original Design Manufacturer) player for Make in India and plans to set up mobile manufacturing in Noida by March 2016.

The JV partners plan to invest $200 million over the next five years and plans to create 15,000 employment opportunities over the next five years.

The Noida facility has an area of 100,000 square foot and will have initial production capacity of 18 million units per annum.

Ravinder Zutshi, managing director, Optiemus Infracom said, “With this partnership we are committed to make available world class technology products at affordable prices for global and local brands.”

“Embarking on this new journey, we intend to emerge as one of the top three third party manufacturers in the country in the next five years,” added Zutshi.

Robert Hwang, president & COO, Wistron said, “We are confident that by leveraging each other’s strengths, we will be able to bring innovation and value at a faster pace to the end consumers.”

With over two decades of experience in mobile distribution and retail operations, the company has firmed its plan to set up smartphone manufacturing in the country and employ around 3,000 people in the first phase.

Optiemus Group sold its first mobile phone in the country way back in 1995 whereas its affiliate Global Devices Network claims to be the first company in India to setup mobile assembly plant in India.

Optiemus Group Operations In India
Telemart: Help consumers to get mobile phones and accessories across India through channel partners. The group started with Nokia and currently distributes Samsung smartphones

Mach: Brings complete range of Plantronics headsets – Enterprise, Call Centre, Wireless, VoIP, PC and Aviation Specials

Mo-Life: Offers luxurious, hi-fashion and trendy accessories for feature phones, PDAs and smart phones. The range includes mobile phone back covers, flip cases, power banks, safety bumpers and screen-guards

Optiemus Group Affiliate’s
Mobiliti World: It is an all new retail store brand that believes to excel in customer delight

Ace Mobile: Ace Mobile manufactures customized hi-quality designer accessories for mobile phones including screen guards, covers, power banks and cases

Win Technology: Manufactures mobile phone accessories including screen guards, covers, power banks and cases

One World Teleservices: Cater to a wide audience including leisure and business travellers and students studying abroad

GDN (Global Devices Network): Poised to take India’s manufacturing capabilities to world in field of mobile telecom hardware
Source: Optiemus Group

In FY 2014-15, Optiemus Group had a turnover of Rs 2,557 crore in FY 2014-15 and a net profit of Rs 29.60 crore. Mobile handsets and accessories contributed Rs 2,519 crore and construction and renting contributed Rs 38 crore. In the first half of FY 2015-16, the Optiemus Group had a turnover of Rs 1,213 crore.

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