LINE exceeds 5 mn users in India

LINE, operators of the free calling and messaging app has announced that the registered users in India have reached the 5 million mark.

The milestone is achieved around 3 weeks of its official India launch, making it one of the fastest growing apps in India.

LINE also announced that registered user numbers for the app have exceed 200 million worldwide on July 21, 2013.

LINE app has been a success in the youth segment with its sticker and voice chat features becoming an instant hit and has been used extensively in all conversations.

Commenting on the achievement, Jun Masuda, CSMO, LINE said, “We are extremely happy with the response to our service in India. This is the testimony that we are in the right market with the right product and at the right time. We believe that the framework for web based messaging has already been laid with consumers hooked to it and now are looking for a product that can elevate their communication experience through richer features and functionality.”

“Our aim is to achieve 10 million users in India in a few months. We are confident with our feature rich product and market specific localization, India will be one of the key markets contributing to our global growth,” commented Masuda.

User numbers are still growing in East Asia, where LINE has already established a strong hold. A rapid surge in user numbers was also seen in new regions, such as India and the Philippines in Asia, Spain in Europe, and Brazil, Mexico, Columbia, Argentina and Peru in South America.

The accelerated growth in these regions has enabled LINE to achieve 200 million users worldwide as on July 21, only six months since hitting the 100 million user mark on January 18.

Furthermore, the Android version of LINE has exceeded 100 million downloads from Google Play on July 18, 2013. To date, only 26 of all the apps available on Google Play have managed to pass the 100 million download, and only 12 of these are services and apps not provided by Google.

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