India’s Smartphone Traffic To Grow 17X By 2021: Ericsson

India's-Smartphone-Traffic-To-Grow-17X-By-2021:-EricssonIndia’s smartphone traffic is expected to grow 17X By 2021 thanks to smartphone subscriptions reaching 810 million and mobile traffic reaching 4.5 ExaBytes (EB) per month as per Ericsson report.

Total smartphone traffic is growing seventeen-fold to 4.2 EB per month by 2021. Data traffic for other devices is also growing steadily and is expected to increase four-fold, between 2015 and 2021 to around 170 PetaBytes per month.

As per Ericsson, WCDMA/HSPA and LTE networks is expected to gain momentum and subscriptions together to account for 65 percent by 2021 whereas total number of mobile subscriptions is expected to reach approximately 1.37 billion by 2021. The GSM/EDGE subscriber base is expected to grow until 2016 and expected to decline thereafter due to operator initiatives to migrate 2G subscribers to 3G, decreasing handset prices and bundling of data with devices.

According to Ericsson, mobile broadband is set to dramatically increase, with smartphone subscriptions and total mobile traffic expected to increase four-fold and fifteen-fold respectively from 2015 to 2021. Data traffic per active smartphone is expected to increase five-fold from 1.4 GB per month in 2015 to 7 GB per month by 2021.

Mobile phone users in India give more importance to voice than data services, indicating that it is smartphone users who drive the need for better data services. Young smartphone users aged 15-24 years old will drive the need for better data speed and data coverage and have a higher inclination to pay a premium for the same.

Paolo Colella, head, Ericsson India said, “While WCDMA/HSPA population coverage is projected to increase to 90 percent by the end of 2021, the population coverage of LTE networks in India is expected to reach 45 percent by the end of 2021 in India.”

In India, streaming music and watching videos are the most popular forms of entertainment on smartphones. Around 50 percent of smartphone users stream music on mobile apps every week and more than one in two internet users watch short online video clips on a weekly basis.

Among Indian smartphone users, WhatsApp Messenger is the top mobile app, in terms of the number of Indian consumers, followed by Google Search and YouTube. E-commerce apps such as Flipkart, PayTM and Snapdeal are growing in popularity in India. File sharing app Xender is the top mobile app by average monthly data usage, followed by file sharing app SHAREit and the YouTube video sharing app.

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