Huawei AI Cube Smart Speaker Launched At IFA 2018

Huawei Consumer Business Group, the unit that produces consumer oriented products, has unveiled the company’s first smart speaker at IFA 2018 in Berlin, Germany. Named Huawei AI Cube, the device is a two-in-one speaker and 4G router with Alexa built in to it.

“HUAWEI AI Cube boasts a complete set of functionalities that showcase Huawei’s commitment to innovation and collaboration. By combining HUAWEI telecommunications technology with Amazon Alexa, the HUAWEI AI Cube is a compelling product that will surely strike a chord with consumers,” said Richard Yu, CEO of Huawei Consumer BG.

The smart speaker supports Wi-Fi on 4G LTE and requires a 4G SIM card plugged in to establish a high-speed internet connection at LTE Category 6 speeds. HUAWEI AI Cube is also compatible with the 802.11ac Wi-Fi standard, meaning the router is dual band, capable of working on the 2.4GHz and 5GHz channels and transmitting data over LAN at up to 1,200Mbps.

HUAWEI AI Cube also features Alexa built-in, enabling users to effortlessly play music, control smart home devices, and access more than 50,000 skills – hands-free. All you need to do is ask.

“The Huawei AI Cube combines several products into one while balancing smart functionality with high-quality sound,” said Pete Thompson, Vice President of the Alexa Voice Service. “We’re excited to see Huawei bring customers in Europe a natural way to play music, control smart home devices and access thousands of skills.”

In terms of speaker performance, HUAWEI AI Cube is built with 400ml sound cavity and an aluminum diaphragm, enabling the AI speaker to produce high quality audio with crystal clear midrange and highs, as well as full, rounded bass. The audio is also enhanced with Huawei’s proprietary audio solution: HUAWEI Histen.

Featured on a range of Huawei devices, HUAWEI Histen enriches the AI speaker’s set of features by including virtual bass, linear phase equalizer, adaptive gain control, far-field voice recognition and more as part of its repertoire.

All the aforementioned technologies supported on the HUAWEI AI Cube are packed in small matte white body with a seamless 3D mesh base. Moreover, the AI speaker is designed in a way that the ports are hidden underneath the base, allowing it to blend in with any home decor easily.

According to market analyst firm Canalys, the global install base of smart speakers is set to more than double in size to reach 225 million units by 2020.

Alongside the HUAWEI AI Cube, Huawei also launched HUAWEI Locator, a powerful small form factor location beacon supporting long operation and standby times as well as four major global navigation satellite system (GNSS) standards, namely GPS, GLONASS, Galileo and Beidou. Compatible with nano SIM and eSIM, the device supports global roaming with near-real-time location reporting and provides a host of services including SOS button, Geofence and BLE Found, a proximity-based service that triggers a buzzer alarm on HUAWEI Locator when a paired smartphone is within 10 meters from the device. Built as a rugged, multi-purpose device, HUAWEI Locator has an IP68 rating which makes it perfectly suited for any type of activity, indoors or outdoors.

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