Hike messenger connects with Flipkart, Amazon, Uber, Zomato for wallet solutions

Messaging app Hike, backed by Tencent and Foxconn, has been updated to Hike 5.0 and now includes a wallet service. Using UPI, Hike Wallet users can perform instant bank to bank transfers. This works for those recipients who are not on Hike. For those without a bank account, money transfers can be performed within the wallet itself. The company has roped in YES Bank as its banking partner.

Company is also in talks with major e-commerce players and leading apps including Flipkart, Amazon, Ola, Uber, Zomato and others, for integrating Hike’s just launched wallet solution as a payment option, even as the company sets an aim for becoming the leading messaging and payment app in the country, overtaking competitors Whatsapp and Paytm.

The wallet service launched by Hike Tuesday, will also be available for making offline payments or payments to brick-and-mortar stores through the app, probably next year once the government-backed infrastructure for accepting
payments is ready.

“Banks would start putting QR (quick response) codes with merchants towards the end of the year, when the unique payment interface (UPI)-ready QR codes will be live, then Hike will directly work with the merchants… that’s the direction we want to take with offline payments,” Kavin Bharti Mittal, founder and CEO of Hike Messenger.

Mittal referred to the country-wide proliferation of BharatQR, a common QR code developed by major card network companies MasterCard and Visa, and National Payment Corporation of India (NPCI), which once deployed, will allow users with debit or credit cards to pay directly from their phone, through just a scan. The government’s move with the private sector is aimed at increasing digital transactions in the country.

Hike is also working towards making the app a common platform for digital transactions of all kinds, a model that is similar to China’s WeChat messaging app, owned by Hike’s investor Tencent. Introducing a wallet service appears to be the first step in that direction.

“We’re in talks with everyone all the time, the likes of Flipkart, Amazon, Ola, Uber, Zomato, BookMyShow… We’ve laid down the foundation of payments and we’re definitely having those discussions,” Kavin Mittal, founder and CEO of Hike Messenger.
The wallet will be available for use across all Android and iOS users by June 25 and July end, respectively, as part of an update to the existing app called Hike 5.0. The update would allow its users to send digital “blue packets” or envelopes containing money to their friends within the app and pay mobile phone bills.

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