HongKong based mobile accessories firm Capdase has joined hands with YMS Mobitech, an app-based retail firm for the distribution of its products. Doing this, the firm hopes to do a business of $10 million its first year of its operation and $60 million in next three years.
“While the accessories segment mirrors growth in the smartphone market, demand for varied and top-of-the line accessories is set to grow multi-fold in India. Phase 1 of our partnership with YMS Mobitech will involve reaching out to the metros and over 100 tier-1 cities and towns. Our target is to reach sales in excess of 10 mn USD in the financial year 2017-18, and grow from there,” said Roy Chan, Channel Head-Asia Pacific, Capdase.
Capdase’s top product line includes Armour Suit Case for iPhone 7 & 7+, Quick Charger for car and wall charger, High protection tempered glass for most of the smart phone models, lifestyle car mint series, amongst others. It had sold more than 100 million accessories in 2016.
The firm has its presence in markets like China, Indonesia, Philippines and HongKong. In India, the company is also planning to set up its manufacturing unit.
By partnering with YMS Mobitech, the accessories firm would get an instant push by reaching the retailer’s over 11,000 outlets across 383 cities in the country.
“We are excited and honored to be Capdase’s partner in its offline retail journey in India. The mobile handset market in India has witnessed exponential growth over the last few years, leading to a surge in demand for mobile phone accessories. E-distribution platforms like YMS Mobitech will help high-end accessories players like Capdase make a successful transition from just online to offline presence as manufacturers can directly bill to Retailers as per their need – making it more efficient and at lesser cost. I am optimistic that our wide-spread and strong distribution channel will enable Capdase to gain valuable competitive edge and reach out to every single handset user in the country,” said Ajay Laddha, Co-founder, YMS Mobitech.
Recently Chinese smartphone maker Xiaomi has also tied up with YMS Mobitech to distribute its range of accessories in key states of Eastern India. The e-distribution company is also the Distributor (West Zone) for end-to-end sale of LeEco Mobiles in India.